James represented Great Britain for over six years, reaching Olympic, World and European level. His defining moment in swimming came in 2008 as James defied injuries to swim his way to his childhood dream of becoming an Olympian.

The dedication, commitment and the hours needed to build his dream has seen regular 4.30am starts, thousands of metres of swimming every day and a positive attitude to boot. James retired from swimming, which in his own words, was a career which ‘tested his inner strength with its many ups and downs along the journey’.

As a young swimmer, James showed the promise to go all the way to the top and worked to make it a reality. James believes that his story has a message for anyone wanting to find their inner strength to fulfil their potential.

Giving Back

Currently, James dedicates time to working with young people in his home swimming club and local schools. His aim is to raise their aspirations by helping them to harness the physical and psychological skills needed to achieve their personal goals and targets. He relishes the challenge reach out his messages to as many young people as possible through his school assemblies and workshops.

Since 2007 James has worked in partnership with councils, schools and clubs to reinforce the impact that sport can have on the lives of our young people. At present, James mentors professional and youth development swimmers at the City of Sheffield Swimming Club.

Competitive record

2008 – Beijing Olympic Games – Mens 200m Breaststroke

2007 – Melbourne World Swimming Championships

2006 – Budapest European Long Course Championships

2005 – 2011 over 10 smaller international meets

2005 – Trieste European Short Course Championships